The Daily Stat: You'll Save More if All Your Money Is in One Account

Are you having trouble viewing this email? If so, click here to see it in a web browser. HOME   |   BLOGS   |   THE MAGAZINE   |   BOOKS   |   AUTHORS   |   STORE RSS   |   Mobile APRIL 10, 2013 You'll Save More if All Your Money Is in One Account People who earned money in an experiment were up to 8.6% less likely to save their cash (as opposed to spending it on such items as T-shirts and photo albums) if they stored it in three accounts rather than one, says a team led by Himanshu Mishra of the University of Utah. With funds spread across multiple accounts, people find it harder to see how much money they really own, and it's easier for them to invent "creative justifications" for fun purchases, the researchers say. Source: Influence of motivated reasoning on saving and spending decisions Share Today's Stat: FEATURED PRODUCT Work Smarter with Twitter and Hootsuite EBook Now Available In Work Smarter with Twitter and HootSuite, social media expert Alexandra Samuel helps you take Twitter to the next level by using the free tool HootSuite, which allows you to focus on the people whose tweets matter to you and easily establish the relationships and presence you want.This short, practical book shows you the most effective ways to use this popular system to focus on the people and relationships that are the most important to you, track tweets that matter, keep your Twitter stream free of clutter and much more. ADVERTISEMENT Follow the Stat: BEST SELLERS HBR's 10 Must Reads: The Essentials HBR's 10 Must Reads Boxed Set HBR Guide to Persuasive Presentations HBR Guide to Better Business Writing HBR Guide to Getting the Right Work Done PREVIOUS STATS Why Candies in Tiny Packages Are Especially Tempting Laundry-Detergent Innovation Hurts Its Own Industry Why We Get Sucked into Trivial Decisions Corporate Fraud Loves Company Prices with More Syllables Seem Bigger to Consumers Market Forces Make the U.S. a World Leader in CO2 Reduction For Greater Happiness, Spend Less Time Working and Commuting How a Federal Tax Gave Us Bebop A Vicious Cycle: Cuts in News Coverage Alienate Readers Many High School Grads Say "No, Thanks" to More-Selective Colleges Introducing Mobile ManageMentor Powered by the proven content of Harvard ManageMentor™ iTunes >> Android >> UNSUBSCRIBE   |   UPDATE YOUR PROFILE   |   MORE EMAIL NEWSLETTERS   |   PRIVACY POLICY Was this email forwarded to you? If so, sign up to start receiving your own copy. ABOUT THIS MAILING LIST You have received this message because you subscribed to the "The Daily Stat" email newsletter from Harvard Business Review. If at any point you wish to remove yourself from this list, change your email address, or sign up for other email newsletters and alerts, please visit the Harvard Business Review Email Newsletter Preference Center. OPT OUT If you do not wish to receive any email messages from Harvard Business Review, click here. ADVERTISE WITH HBR This enewsletter is read by thousands of decision makers every day. Learn more about connecting your brand with this audience. Copyright © 2013 Harvard Business School Publishing, an affiliate of Harvard Business School. All rights reserved. Harvard Business Publishing | 60 Harvard Way | Boston, MA 02163 Customer Service: 800-545-7685 (+1-617-783-7600 outside the U.S. and Canada)