| When you’re pitching a new product or service, proposing a process improvement, or seeking funds for a start-up, a persuasive business case is absolutely essential. Because if you can’t secure support, your project’s dead in the water – and perhaps your reputation as well.
The HBR Guide to Building Your Business Case Ebook + Tools can help you craft a compelling case no matter what your business objective. | | | | | Available as an enhanced ebook. • #16980E | | | | Along with the HBR Guide to Building Your Business Case Ebook, you’ll get
downloadable tools and templates to use again and again. These include: | | | | - Two annotated sample business cases with ROI worksheets
- Customizable business case and ROI templates
- Several methods for determining ROI (breakeven, payback, net present value, internal
rate of return) | | You’ll learn to: | | | | - Align your business need with strategic goals
- Analyze risks and opportunities
- Calculate ROI
- Tell stakeholders a compelling story
- Secure the resources you need
| | | | | Available as an enhanced ebook. • #16980E | | | | | | | | |
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