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SPOTLIGHT ON THE MANAGING THE CROWD |
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Using the Crowd as an Innovation Partner |
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by Kevin J. Boudreau and Karim R. Lakhani |
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Crowdsourcing is fast becoming an invaluable problem-solving tool. Here are four ways to take advantage of it. |
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Community-Powered Problem Solving |
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by Francis Gouillart and Douglas Billings |
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How a medical technology company invited the employees of its hospital customers to help it improve safety practices—and discovered a whole new way of competing. |
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When TED Lost Control of Its Crowd |
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by Nilofer Merchant |
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Allowing people everywhere to put on local events under its banner was a great way for the conference organizer TED to extend its brand. Until it put TED's reputation at risk, that is. |
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ALSO IN THE APRIL ISSUE |
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Innovation Risk: How to Make Smarter Decisions |
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by Robert C. Merton |
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All innovations involve trade-offs between risk and return. Just how risky an innovation turns out to be depends in great measure on the choices people make in using it. |
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"Now Is Our Time" |
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an Interview with Sheryl Sandberg by Adi Ignatius |
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For Sandberg, reigniting the revolution means encouraging more women to step up and more companies to recognize what they bring to the table. |
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In the Company of Givers and Takers |
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by Adam Grant |
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Although giving behavior is highly beneficial to organizations, it often comes at the expense of those who practice it. How can managers promote generosity without cutting into productivity, undermining fairness, and having their employees treated like doormats? |
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What CEOs Really Think of Their Boards |
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by Jeffrey Sonnenfeld, Melanie Kusin, and Elise Walton |
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Candid advice for directors—and insights for anyone interested in strengthening governance—from interviews with dozens of chief executives. |
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Amway's President on Reinventing the Business to Succeed in China |
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by Doug DeVos |
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Trustworthiness, cooperation, and a willingness to adapt to daunting new regulations rewarded the company with a $4 billion business. |
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Rx: Human Nature |
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by Nava Ashraf |
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Designing simple, inexpensive, and effective health programs requires understanding what makes both end users and providers tick. |
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