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May 31, 2013 Life Finds a WayWith more and more farmers using genetically modified corn from Monsanto Company that resists plant-killing rootworm, the share of U.S. acreage treated with insecticide fell from 25% in 2005 to just 9% in 2010. But the rootworm has modified its genetics too. Insects resistant to the Monsanto corn appeared in 2011 and are now scattered across the Midwest. The development threatens to undermine one of the main benefits of genetically modified crops: that they reduce the need for chemical pest control, says the Wall Street Journal. SOURCE: Pesticides Make a Comeback |
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FEATURED PRODUCTPlaying to Win: How Strategy Really WorksHBR Press BookThis is A.G. Lafley's guidebook. Shouldn't it be yours as well? Winning CEO A.G. Lafley is now back at the helm of consumer goods giant Procter & Gamble. If you want to know the strategy he'll use to restore P&G to its former dominance—read this book. Playing to Win, a noted Wall Street Journal and Washington Post bestseller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G's sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business success—where to play and how to win. The stories of how P&G repeatedly won by applying this method to iconic brands such as Olay, Bounty, Gillette, Swiffer, and Febreze clearly illustrate how deciding on a strategic approach—and then making the right choices to support it—makes the difference between just playing the game and actually winning. Let this book serve as your playbook for winning. Buy It Now |
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