| | When you’re pitching a new product or service, proposing a process improvement, or seeking funds for a start-up, a persuasive business case is absolutely essential. Because if you can’t secure support, your project’s dead in the water – and perhaps your reputation as well.
The HBR Guide to Building Your Business Case Ebook + Tools can help you craft a compelling case no matter what your business objective. | |
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| | | Available as an enhanced ebook. • #16980E | |
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Along with the HBR Guide to Building Your Business Case Ebook, you’ll get
downloadable tools and templates to use again and again. These include: | |
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- Two annotated sample business cases with ROI worksheets
- Customizable business case and ROI templates
- Several methods for determining ROI (breakeven, payback, net present value, internal
rate of return)
| | You’ll learn to: | |
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- Align your business need with strategic goals
- Analyze risks and opportunities
- Calculate ROI
- Tell stakeholders a compelling story
- Secure the resources you need
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| | | Available as an enhanced ebook. • #16980E | |
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