Are you having trouble viewing this email? If so, click here to see it in a web browser. | | | | | | | | | | JUNE 3, 2013 | Make Your Slides Memorable | | When you present data, people in your audience don't have time to pour through the numbers. They need to quickly understand by glancing at the slide, reading the title, and looking at the basics of the visuals. Don't make it hard for them by making your slides complex. Start by asking, "What would I like people to remember about the data?" Give that point visual emphasis. If you're projecting a chart about sales trends over five years but talking specifically about how sales are consistently low in the first quarter, show the first-quarter bar in a bright color and other bars in a neutral tone, like gray. Deemphasize grid lines, borders, axes, and labels — you'll provide that kind of context when you speak — and use contrast (color, size, or position) to draw the viewer's eye to the meaning. | | | | Buy the book and learn what it takes to be an effective speaker » | | | | | | FEATURED PRODUCT | | | HBR Guide to Persuasive Presentations | | Ebook + Video Case Study | | Available exclusively through HBR.org: Ebook + Video! Purchase of the HBR Guide to Persuasive Presentations ebook includes a 20-minute video case study. This video features author Nancy Duarte walking you through tips covered in the Guide and is available to download (as an mp4 file) or to stream online. Duarte uses a former client, Alta Devices, to clearly illustrate how you can apply the techniques discussed in her book. | | | | | | | | | ADVERTISEMENT | | | | | | | | | | Follow the Tip: | | | | | | | | PREVIOUS TIPS | | | | | | BEST SELLERS | | | | | | | | | | | | | | UNSUBSCRIBE | UPDATE YOUR PROFILE | MORE EMAIL NEWSLETTERS | PRIVACY POLICY | | | | Was this email forwarded to you? If so, sign up to start receiving your own copy. | | | | ABOUT THIS MAILING LIST You have received this message because you subscribed to the "Management Tip of the Day" email newsletter from Harvard Business Review. If at any point you wish to remove yourself from this list, change your email address, or sign up for other email newsletters and alerts, please visit the Harvard Business Review Email Newsletter Preference Center. | | | | OPT OUT If you do not wish to receive any email messages from Harvard Business Review, click here. | | | | ADVERTISE WITH HBR This enewsletter is read by thousands of decision makers every day. Learn more about connecting your brand with this audience. | | | | | | | Copyright © 2013 Harvard Business School Publishing, an affiliate of Harvard Business School. All rights reserved. Harvard Business Publishing | 60 Harvard Way | Boston, MA 02163 Customer Service: 800-545-7685 (+1-617-783-7600 outside the U.S. and Canada) | | |
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