Thursday, July 31, 2014

The Daily Stat from Harvard Business Review

  Daily Stat - Harvard Business Review

July 31, 2014

Millennials Not Enthused About the Game of Golf


The number of Americans playing golf each year has declined about 17% over the past decade, and millennials' coolness toward the sport has contributed to the trend: While the number of people ages 18 to 34 participating in sports such as running rose 29% from 2009 to 2013, the proportion playing golf fell roughly 13%, according to the Wall Street Journal. The U.S. Golf Association has launched a campaign to sell golfers on the cost and time benefits of playing just nine holes.

SOURCE: A Game of Golf? Not for Many Millennials


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