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|   				February 23, 2016  			 How to Hire Without Getting Fooled by First ImpressionsBy , | 
| BrandingBranding in the Age of Social Media byA better alternative to branded content StrategyWhat's at Stake in an Economy with Low Oil Prices byAn interview with Ian Bremmer. LeadershipThere's a Proven Link Between Effective Leadership and Getting Enough Sleep by ,A warning for the sleep-deprived. AnalyticsA Refresher on Statistical Significance byIt's too often misused and misunderstood. EntrepreneurshipThe Best Part of Entrepreneurship? Giving Up and Getting a Job byResearch shows a salary bump for former business founders and owners. ProductivityA Modest Proposal: Eliminate Email byReasonable attempts to tame it are doomed to fail. Leadership & Managing peopleHow to Build a Passionate Company byIt's not about making people happy. FiringA Step-by-Step Guide to Firing Someone byThink about it like a no-fault divorce. | 
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